How TalentPop Growth Assistants Helped Popl Scale and Significantly Increase Revenue

Popl creates customizable digital business cards for companies and business professionals. 

A digital business card enhances a customer’s networking power and has a great environmental impact—customers can save 7 million trees a year when they choose to use a digital card to promote themselves. 

Since Popl’s start in 2019, the company has gained over 1 million customers worldwide who use a digital business card and tracked over 100 million interactions, making it the leading brand in the digital networking market.

To assist with this new challenge, Bryce turned to TalentPop for assistance. TalentPop had already been successfully managing Popl's customer service for some time. When Bryce learned about TalentPop’s new Administrative Growth Assistant service, he seized the opportunity to expand TalentPop’s role into other areas of the business.

Soon, he hired Popl’s first Administrative Growth Assistant who helped with operations. This assistant helped process orders and ensured they flowed properly through the company's channels. The Popl team and new assistant even created a series of Standard Operating Procedures (SOPs) to train new hires as the team prepared for growth. 

“He was kind of like my personal assistant,” Bryce says.

Once the SOPs were finalized, TalentPop recruited another assistant to manage the rising volume of tasks. Popl continued to bring on more & more Growth Assistants to handle the increasing workload, and the previously recorded SOPs became an essential training resource for the new hires. 

Eventually, customers began requesting more customization on their business cards. So, following the same process, Popl hired additional TalentPop Growth Assistants to build out a design team.

“What’s great about having the system is that it scales up as you add new members and automate more,” Bryce says. “Every time I added a new [TalentPop assistant], I noticed that [the] onboarding process got shorter and shorter because the system became more efficient, structured, and documented.”

At TalentPop, we were thrilled to partner with Popl and play a key role in their team’s expansion. By recruiting specialized Growth Assistants to support with a growing number of operational tasks, we helped drive Popl’s rapid growth.

When starting out, Popl established clear performance metrics for each assistant, such as the graphic design team’s daily goal of completing 20 images and mock-up requests. Each assistant was specifically chosen to align with Popl’s unique requirements, guaranteeing they could meet these objectives and support the team most effectively. 

As Popl’s team grew, our Growth Assistants collaborated to build out comprehensive training materials and streamline processes. Their collaborative efforts ensured smooth integration of new team members and enhanced overall efficiency, playing a key role in Popl’s continued success.

With the help of our Growth Assistants, we can elevate your company to the next level! 

If your company has an E-Commerce marketing or operational need, TalentPop offers two types of specialists who can help: Administrative and Creative Growth Assistants. Our specialists provide a wide range of assistance, from Data Analysis & E-Commerce management on the Administrative side, to graphic design & social media on the creative side.

We are dedicated to helping your company grow. Don't wait! Schedule a demo today to learn more about our new Growth Assistant offering.